Visibility, mandates, technology: the blog for real-estate agencies

04 topics planned

1. 01

   How to appear first when a seller searches « house valuation » in your municipality

   Seller queries are ten times less competitive than buyer queries, and infinitely more profitable. Here is where to start.

   Local SEO 6 min read coming soon
2. 02

   ChatGPT recommends real-estate agencies. How do you become part of the answer?

   Google's AI Overviews and AI assistants cite specific sources. What to put in place on your site to be one of them.

   GEO & AI 8 min read coming soon
3. 03

   88 % of clients read your reviews before calling. How to collect them systematically

   Your Google rating is your first shop window. The method to turn every transaction into a review, automatically, without pestering anyone.

   Google reviews 5 min read coming soon
4. 04

   Cost per click or cost per mandate: why your campaigns measure the wrong thing

   A campaign can have an excellent CPC and produce no mandates at all. How to connect every advertising euro to the revenue it generates.

   Google Ads 7 min read coming soon

To be written. These four topics are validated for SEO and GEO; the articles still have to be written before publication. Every published article will carry a named author and a real date.